Services - Electronic Publishing
Content Management
Content Management
Generally, content management is the process by which an enterprise gets control of its critical data, documents and other content, makes that content available electronically both within and outside the organization via Web technologies, and formally integrates the content into business processes and product offerings. For a publisher the principle content is the collection of authored works published for the its readership. In a competitive e-commerce market, a publisher's content is no less subject to content management than any other form of corporate information. The rewards can be significant:
- Enhance, supplement and grow the content collection - assure control and security of Web content
- Improve currency of content - reduce time to market of critical information (reduce the content creation and publication cycle)
- Reduce information delivery costs
- Improve subscriber service responsiveness
Content Life Cycle
In assessing the content management needs of our clients, we focus on the Web as the core communication technology and examine the content life cycle from that perspective. The content life cycle includes creation, collection management, access management, and content production and delivery. NetLogex typically analyses the issues that are summarized in the following table.
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Content Life Cycle |
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Content Creation |
Content development tool |
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Storing content methodologies; repositories |
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Authoring/editorial process |
Multiple authors |
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Workflows |
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Versioning |
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Revisioning |
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Architecture for multiple formats |
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Additional content sources; content aggregation |
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Content Collection Management |
Support for construction of Web content |
Repositories of elements (Web parts) |
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Dynamic linking |
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Editing and quality control of Web content |
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Ready deployment to production environment |
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Access Management |
Multi-level subscription services |
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Search tools, search engines, and taxonomy generators |
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Content taxonomies |
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Content Production and Delivery |
Dynamic serving of content to the end user |
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Personalized delivery based on user preferences to foster
user loyalty |
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Building user communities |
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Multiple output formats (including print) |
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Multiple device support (e.g., PDA's) |
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